(Google money forum) Keyword Optimization Work For Your Website

March 31st, 2010 admin Posted in marketing |

By Erik Hammond

Keyword optimization is a tool that anyone starting a website (or trying to maintain one) should take advantage of. This tool can do wonders for a web-based business, and has proven to keep web visitors coming back to certain sites time and time again-if it’s done correctly. Here are some suggestions for making keyword optimization work for your website that could improve the state of your Internet business or informational website.

Test the keywords out yourself. When you’re thinking of keywords that will make your site more searchable, test a few out on popular search engines to see that kind of results a person looking for your site or a site similar to yours will find. You’ll be surprised sometimes to find that keywords you think are ‘common’ or ‘regular’ may not yield the results you expected. Try to think both as practical and as abstract as possible when it comes to keywords, and select keywords that you think are somewhere in the middle. For instance, if you’re opening an online boutique, you’ll want to input keywords like ’boutique’, ‘accessories’, or ‘handbags’, because it is safe to assume that the people searching for your boutique will be looking for accessories or handbags. However, you may also want to use words or phrases like ‘online boutique’, ‘original designs’, and ’boutique clothing’ for secondary keywords, so that if people are looking for something a little more specific, they can still be led almost directly to your site.

Find out how different search engines work. Another great way to make sure that keyword optimization is working for your website it to test out different search engines, and learn the ‘rules’ behind each of them. Use the keywords you have chosen several times with different search engines, so you can see just how effective they are. Some search engines yield better results when the person searching enters a short phrase (i.e. Yahoo), because more words offer more details, and the search engine can give more specific details in terms of findings. And, some search engines work well when using only one or two words (i.e. Google, Microsoft). Making sure that potential customers can find you no matter what search engine they’re using will definitely help to increase business and traffic for your site.

Change your keywords if necessary. Every now and then, you may want to change your keywords or phrases in order to make your site more searchable. This depends largely on the type of content that you’re putting on your site, so you may need to add a few keywords to your list to make sure that customers can find you easily. The more updated your site is, the more attractive it will be for new and existing customers, the more traffic your site will be able to take on.

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Facts regarding online business revealed

By Alexandra Appelt

We found this great article on a site called LinkMommy dot com:

As millions of others, we too started to get involved in home based online businesses many moons ago. Overwhelmingly successful, terribly disappointed, we met honest creators and owners of programs and networks, and we also met lots of scam artists and fraudulent owners of programs and networks, we have seen it all.

In this article, we try to help people to avoid the most common mistakes people make when they are getting started in home based online businesses, and we also like to help you to eliminate these mistakes from the very beginning.

Understanding complexity of todays home based business is essential as you too will run into the following major topics. Be prepared that you will be lied to:

The big traffic lie

The headline any home based online business owner runs into sooner or later. Considering that more than 1 billion websites are active these days, the question How to get traffic to my website? is imminent.

Countless websites refer to headlines such as Free website traffic, Millions of hits, 500000 guaranteed visitors, and other promises might catch your attention. Manual surfing, automated surfing, traffic exchanges, banner exchanges, ezine lists, safelists, viral traffic generation are probably the most common headlines to suck you in for more traffic to your website.

First, when you read the word FREE be alerted, it is complete nonsense 99% of the time. The word free is used to get you signed up. Most programs offer you certain services and tools, but quite frankly, free stands for zero, and zero times zero will be always zero. Usually, they offer you an upgraded paid version, and/or the opportunity to increase traffic to your site by referring other to that particular program.

We tested hundreds of these traffic services over the past year. Both, free and unpaid versions. Our test results are very sobering.

While you might experience some increase in traffic to your website, in 99% of the cases you will generate nothing but low or no quality traffic. The worst are probably the autosurf and manual surf pages. Reason why? You are part of a community of people who all do the same. Nobody is interested in your offer or website. They only surf you because they want you to surf them. Same thing when you look closer into so called guaranteed visitors, traffic exchanges, safelists, and so on. On top of all that negativity, there is a factor that is even more devastating:

You may be sure that you ruin your online reputation. Taking part in the big traffic lie, your website only generates low or no quality traffic, duration of visits to your website become very short, and all that hurts your rankings within search engines tremendously.

However, there are several ways to avoid the big traffic lie, actually, you even can benefit and profit from it using certain strategies:

-Sadly, we found only 1% of the programs mentioned above to be honest. Find and get to know the operators of any of the programs before you join.

-Make sure that you know someone who knows that the program is legitimate.

Solution:

Even the worst program can be beneficial to you when you are given the opportunity to interact with other members. We will show you how upon request.

The big social media lie

The importance of the social media phenomena cant be denied. Not too long ago, a high ranked Google social media manager said that if social media would be looked at as a baseball game, we are just at the top of the second inning. Long ways to go until the bottom of the ninth inning is reached.

One only can agree with her statement, especially as facebook went over 300 million users lately, not to mention popularity of twitter, tagged, youtube, myspace, all the 1000s of ning networks, and so many others evolving on the social media skies every single day.

We must say that the 250 thousand new members, registrants, and contacts we accomplished since we launched in September of 2009, came from social media.

While huge success can be accomplished by using opportunities within social media, there are mistakes that can be easily avoided:

-There are program owners out there claiming that you can make fortunes on Twitter, facebook, and others by using their programs or software.

-Be very cautious when these program owners charge fees for programs that are based on principles of multi-level-marketing.

Solution

-Join as many of the large social media networks as you can.

-Join as many of other social media networks as you can. Make sure that they are related to the program or product you offer.

We own legal social media software multiple registration codes and licenses that are updated at all times. Joining our main program and platform, and you dont have to pay for any of the countless programs promising thousands of followers, connections, etc.

The Get-rich-quick-scheme lie

There must be tens of thousands of networks, products, and products out there claiming that they are the next big deal. Making you filthy rich, making you millions of dollars while investing only small amounts of money.

Now, how in the world can make you an investment of 1 single dollar millions of dollars within weeks? Certainly, they dont tell you that only hitting the jackpot in the lottery can make you millions for a dollar.

However, there are programs out there worth while to give it a closer look. As we recommended earlier, find and get to know the operators of any of the programs before you join. Make sure that you know someone who knows that the program is legitimate.

Solution

Do not join programs when you have doubts, or when your additional questions dont get answered by admin or webmaster, or when you dont know who is behind these programs. Use extra caution when programs involve cash gifting and so called matrixes. In many cases, these are completely illegal.

CONCLUSION

Todays online marketing and owning home based businesses can be truly rewarding and also very profitable. Avoiding mistakes can be challenging, but following certain rules will save you thousands of dollars. Dont get me wrong, there are honest program owners out there. While it is difficult to find them, important is the understanding of basics. Getting your hands on valuable information on the following topics is not free, but in the same respect it is affordable and less expensive than renting office space, leasing a store front, purchasing merchandise, or other cost you have when starting a traditional offline business.

Topics

Traffic Advertising Articles/Blogging Affiliations

When you are interested in one or all of the most important topics of successful home based businesses, please contact me directly through our website. Remember, when it says free, free stands for zero, and zero times zero will be always zero.

Respectfully,

Toni Schaberick

Owner LinkMommy dot com

Venice, Florida

LinkMommy dot com

Generating Income Online Through Google